We’ve recently had a great opportunity to work with researchers at the Monash BDI Metabolic Disease and Obesity Program to craft a video that helps explain the multiple causes of obesity.
We worked closely with their passionate experts to create a video that exposes the factors that contribute to the global epidemic of obesity. And the research may just surprise you.
It’s such important work the Monash BDI researchers are doing, and we’re really proud to have played a part in getting their message out there.
We’d love you to take a look.
Winter is the perfect season to sketch.
You want to be indoors, cosy and warm and creative.
It's the ideal time to binge watch videos, and they may as well be sketchy ones.
So far this winter, Sketch Videos has worked with big companies on showcasing their Corporate Strategy, innovative IT and internal governance procedures.
We've worked with community health organisations, mental health experts and education specialists .
We've explored and explained mental fitness and international real estate, insurance and sticky substances.
We're loving winter and keeping our fingers warm by all this intense sketching.
Let us know if this is your season to sketch and shine.
Later this month, our Chief Sketcher Matt is flying to Georgia, USA to deliver a session at the 22nd Annual International Forum of Visual Practitioners Conference.
The IFVP Conference a four-day live event for visual practitioners from around the world and provides community building and professional development.
Matt’s talk is titled - From Canvas to Camera: How to Make your Own Sketch Video.
In his hands-on session, Matt will explain to the audience the process we use to make our much-loved Sketch Videos. He’ll share his insights as well as some top tips and tools for creating a professional sketch video.
Matt’s also going to attend a lot of the other sessions at the conference, and we can’t wait until he gets back and shares with us some of the latest techniques, technologies and talking-points from the Sketching World.
Then, we can share them with you.
There’s a lot that goes into making a successful presentation.
Tone. Content. Confidence. Humour. Audience. And visuals.
Visuals give your talk that much needed edge.
They help colour your complicated concepts, illustrate your ideas and massage your messaging.
Clever graphics can spark up conversations and really show your audience exactly what you want them to see.
They can excite people. Engage them. Show AND Tell.
And Good visuals are soooooo much more than what you get on a traditional Powerpoint. Good visuals are targeted and terrific. Bespoke, original and totally on point. Just like your talk.
Sketch Videos have recently worked with some medical researchers to help showcase their research at an international conference. By creating some some ‘mini-videos’ that show what their research has revealed, we really added value to their talk.
Tailor-made images really personalise your presentation. And, they can take the pressure off everyone watching you the whole time!!
So, if you’re after a presentation that will present EVERYTHING in a good light, talk to us and see what value we can add to your talk.
Oh! One more thing!
Once the magic of your presentation has ended, your audience doesn’t have to leave empty handed. Why not take some of your visual images, embed your key messages and craft a hand-out so good it will be handed around and around.
.You spent a lot of time, effort and money gathering your clients and team together for meetings and conferences.
There’s an agenda, perhaps a facilitator, certainly someone to run the meeting.
Ideas are thrown about, key topics discussed, off-topic ramblings and revelations occur and at the end of the day, everyone goes away remembering parts of what was said, but with no commonality or focus.
There’s another way.
Live sketching is becoming a really important service we offer at Sketch Videos. Be that Graphic facilitation, Graphic recording or visual note-taking. Live sketchers who capture the topics and mood of your conference and conversations.
Live sketching helps bring form to the ideas discussed. It provides structure and clarity. Focus. It SHOWS where the conversation is going and recognizes the contributions of participants.
It’s a big boost to your event.
And, importantly, when the meeting is over, when the conference lights go down, people leave with a clear idea about what was discussed, what was highlighted, what was resolved.
Drawing your meeting to a close in the best possible way.
Here at Sketch Videos we get pretty excited when we get to work with clients who produce a product we know and love.
So we were thrilled when VELCRO® Brand contacted us to work with them on a video for their VELCRO® Brand Guidelines.
Sticky, grippy, rippy stuff with an amazing history and story to tell.
We made an Aussie version for those at home, and an American voiced version for the USA.
Our illustrator Sarah couldn’t pass up the opportunity to use the client’s product as a key feature in the video. So we combined live sketching with appropriate craft elements and created a video we’re all very proud of.
We recently worked with the Victorian Environmental Water Holder to produce a great video about the importance of environmental water. Environmental water was a term we weren’t aware of until we worked on the video and we’re really glad we now know what it means. It’s such a vital part of protecting the health of our precious river systems.
Making this video gave our illustrator Robin a terrific opportunity to draw sad turtles and frogs, fish in and out of water, as well as happy water users kayaking and fishing.
Check it out here.
While the most delicious Easter Eggs are definitely the chocolate sort, there is another type of Easter Egg that’s also pretty fabulous.
When it comes to games or movies, an Easter Egg refers to a joke or reference hidden in a scene. Something like Alfred Hitchcock appearing in a cameo role in most of his films, or a toy Nemo popping up in Monsters Inc.
At Sketch Videos, we make a lot of videos for companies that are only seen within the organization. Internal videos that explain processes and procedures, new structures or management styles.
They are RIPE for Easter Eggs.
For inside jokes that are known by those within the business. For something that stamps the video as uniquely yours. Showing the distinctive carpet in the foyer, drawing that strange painting hanging in reception, sketching in the canteen.
You know your business best – so show it off with a smile.
For a great list of Movie Easter Eggs – check out this list.
And meanwhile, enjoy some chocolate ones!
Being visible has never been more important for your business.
And we’re not just talking about being visible in terms of tweets and blogs and words and a strong online presence. But visible in terms of visuals.
Videos. Animations. Illustrations. Photos. GIFs. Sketches. Infographics.
All these add to your online portfolio – the brand you represent to your existing and potential clients.
The evidence is clear.
YouTube reports that mobile video consumption rises 100% each year
Facebook posts with images have 2.3 times more engagement than those without.
Adding video to emails can increase their open rates by 19% and the click through rates by 50%
There’s that well known old saying “A picture is worth a thousand words”.
Well, moving pictures multiply that figure into the hundreds of thousands.
And more people would prefer to watch a video than read text.
You don’t need 20:20 vision to know that good visuals are the way of the future.
Great visuals support and enhance what you do.
So make them your own. Personalise them. Make them relevant to your business. Your messages.
Let us help you have a strong vision for the future.
The Big Issue is all about ‘Helping People Help Themselves’ and recently the Sketchiest of our Sketchers, Matt, helped out by designing a poster showcasing the Big Issue process and how it helps homeless, marginalised and disadvantaged people positively change their lives.
Since 1996 The Big Issue magazine has created a sustainable social enterprise that makes a real difference in the lives of those who buy, sell and create it.
So next time you see a Vendor, spend $7 and get a great read while feeling good. Oh, and keep an eye out for Matt’s poster!
Matt is Chief Doodler at Sketch Videos. He likes swimming, LEGO, and chocolate lemon curd cake—but then, who doesn't?